Updated: Jul 25
How often do you call someone to find out if they need your products or services but turns out they are needing something else?
For example, you call up IT executives to see if they need your Cloud Migration platform. Then you find out they are currently looking for an ERP platform instead.
I bet it happens a lot. You see, the average conversion rate for cold calling is about 1 to 3 percent. That means only 3 people out of 100 are needing your products or services at that time.
What about the other 97 people?
Chances are they need something else. Meaning, a whopping 97 percent of your efforts will go in vain.
Isn't that a lot of waste?
It wasted your time. It wasted the prospect's time because I am sure someone else would be calling him or her.
What if you could put this seemingly "waste" to good use and get paid for it?
The idea is to build a web and mobile application that lets you auction your non-relevant sales leads.
Since sales leads get stale, the best way to maximize its value is by auction it. This way the sales leads get sold before the prospect no longer needs the products or services.
Buyers can register to get notified when a sales lead that matches their needs is offered up for auction.
This platform helps buyers get the products and services they need. It helps you make money without extra effort. It helps non-competing businesses get more sales.
It's a win-win-win.